Although blogging has been around for a while, it is still a popular way to share information. One thing is for sure: blogging is not dead, and there are many reasons to start a blog.
You can start a blog as a hobbyist, as a freelancer or as a company. In this article I will mention 9 advantages that apply to all three groups. But because the Motionmill readers are mainly entrepreneurs and marketers, I will emphasize the advantages of blogging for companies.
Reason 1: Blogging is good for your SEO
This is perhaps one of the most important reasons why you as an We take data through the people who are professional so our database 100% accurate coding Our dump is full valid and updated to 2024 We provide special database customer support & help you in anyway We will give u good tips for grow your business Provide you GDRP base databases Our databases are different than other because we compiled a lot of information from our own data. Database is other medium or instrument of new age online marketing(Item promotion), with the help of that you can advertise and sale through Single industry sector. entrepreneur want to start a blog! Google rewards websites that regularly post new content on their site by ranking them higher in the search results. The best way to let Google know that your website is not lazy is to write a blog article every month. More often is also allowed of course. In short: blogging is great for your SEO !
A good example: Fietsen De Geus
This bicycle shop from Antwerp is prominently on page 1 in Google for all relevant keywords. Their very active blog has certainly contributed to this. Fietsen De Geus writes a blog post at least once a month, but preferably even weekly. And then they are also articles with quite a lot of words, in which something useful is always shared. They do not make it easy for themselves and Google appreciates that.
A section of the blog overview of Fietsen De Geus
Reason 2: Start a blog to help customers
If you enjoy helping others, then blogging is for you. Blogging allows you to help and inspire others, which is one of the most rewarding aspects of having a blog. Even if you don’t have many visitors to your website, you can make a small difference.
Whether you want to inspire others to get out and travel, get fit, or cook your favorite recipe, it can change someone’s life in ways you may not have thought possible. This is one of the most rewarding and incredible aspects of blogging.
Is your blog part of a company website?
Then your customers (and potential customers) will definitely appreciate your articles. That is, if you share articles that are aimed at helping customers. If you only put shameless self-promotion or offers in your blog, then your blog is defeating its purpose.
This does not mean that you cannot end your blog articles with a commercial call-to-action. Of course, you can point out to your readers that you are selling something that they might find useful. As long as the main content of your article is non-commercial in tone.
A good example: Meubelen De Keizer
In this article, Meubelen De Keizer explains how to choose the ideal mattress. Why is this article so strong? It is 100% focused on helping the reader. The article goes into all aspects of a mattress in a structured way, without becoming commercial even once. Only at the very end is there a sales-oriented message: ‘Do you want to discover your dream mattress? Come to Meubelen De Keizer!’
The promising header of the article from Meubelen De Keizer
Reason 3: Blogging helps you build a reputation as an expert
If your website has a commercial focus,
A good example: Motionmill
Yes, the blog that my colleagues and I maintain has as one of the goals that we want to be seen as experts by readers. As an online agency, we have to show the world that we are up to date with the latest developments. That is why you can expect a new article every week on our blog overview.
Motionmill’s blog overview
Reason 4: Blogging helps you stay top-of-mind
Being top-of-mind with the target group is something every company wants. However, achieving this goal is a lot harder than wanting it.
It is also a good idea to start a blog now. If you blog often and well, your target group knows that there is a lot of free knowledge to be gained from you. It gives them a reason to return to your website again and again, and thus to come into contact with your company again and again. Your name is anchored in the memory of your (future) customers.
Does your target audience not yet know how to find your blog? Then it can help to share every new article on your social media . You can also draw attention to your writings by sharing the link to your blog post via your newsletters . Every subscriber on your mailing list will then receive a heads-up for every new masterpiece that you conjure up from your digital pen.
Reading tip: Want catchy titles in your blogs, newsletters and advertisements? Use these 200 power words!
Reason : Blogging makes you a better copywriter
I can hear you thinking, ‘Why would I want to be a better copywriter ? That’s not my profession? Why would that be a reason for me to start a blog?’
However, there are several reasons why you should also want to become better at writing as a non-copywriter:
By writing often, you develop a clear tone of voice for your brand, which you can then extend to all areas of your business.
By writing often, your Dutch will improve. Your spelling will improve, your sentence structure will become clearer, your grammatical knowledge will be strengthened.
People who write often learn to delete. Every word you write should have meaning. If you blog often, you will gain insight into the redundancy of certain words or sentences. This makes your message clearer.
All the knowledge you gain in writing while blogging can be perfectly applied to the rest of your website texts. Any brochures, flyers and other written communication will also benefit.
Even if you’re using a free website template or a page builder like Elementor , you’ll most likely want to make changes using basic CSS or the drag-and-drop elements your page builder provides.
Bloggers also need to stay on top of their social media marketing, something you may not have done before. You’ll need to learn how to post consistently, write compelling captions, and engage with others to grow your audience and make connections.
Email marketing is also essential for a blog, even if you’re just starting out. Having an email list, as I said, means you’ll get more exposure to your post and a more loyal readership.
You can learn more about this by studying platforms like Mailchimp and Sendinblue . Click here to download a complete comparison of 8 email marketing tools for free, written by moi personally.
Click here to download
Reason 7: Start a blog to make money
Turning your passion into a profitable business is one of the best things about blogging.
While this shouldn’t be the main reason to start blogging, it is definitely a huge advantage to becoming an entrepreneur and creating your own website and business.
Keep in mind that it can take a few years to really build a buy zalo database loyal following and rank well in Google to get enough visitors. It is only then that you can really make money with your blog.
It takes hard work. But if you have the right mindset and a genuine passion, you can make a real business out of your blog.
Good Examples: Groupon and Huffington Post
That’s right: Both the well-known couponer Groupon b2c lead and the Pulitzer Prize-winning Huffington Post started out as modest blogs. They prove that you can build a blog into a profitable business. In this interesting article, you can read their history and that of some other large companies that started out as blogs.
Award-winning website Huffington Post started out as a blog
Reason 8: It makes you happy to blog about your passion
Whether you have a passion for writing or not, you are reading this article about starting a blog for a reason. There must be something you want to blog about online, and that “something” undoubtedly interests you deeply.
Blogging can help you discover that there are tons of other people out there who are just as passionate about that topic.
One of the main reasons to start a blog is to share a common interest with the world. So think about what makes you happy and make sure your blog focuses on that specific topic. The more passionate you are about the topic, the better your articles will be.
Plus, people are more likely to want to keep up with your writing if they can feel your enthusiasm with every word you write.
